Dappr is an e-commerce business that aims to guide your look, making it evolving from a college kid look to a daily elegant and successful man. Subscribing you will receive monthly clothes and accessories to improve your look according to the latest fashion trends. The brand identity is made of a strong and tall lettering cutted by vivid corners. The final design for the logo added to the strong lettering with a pair of glasses on top, since the business was starting in first place to sell glasses that perfectly match your face and give you a more mature and manly look. The design involved print, envelopes and an application to get updates directly from smartphones and tablets.
- Project Roles
- Art Director, Designer
- Adobe Photoshop
- Brand Guidelines, Visual Designs
- Project Industries