Branding and Packaging Design of Molina Chai.
Molina is a tea production company which combines modern technologies with eastern traditions of making tea. The idea of the project caught our attention almost immediately, we wanted create a logo and packaging by mixing the art of Maya with the ancient Indian culture, African landscapes with ethnic prints. We took several tea flavours with vanilla, sandalwood, honey, herbs and spices and tried to imagine what colour corresponds to each of them, then developed several variants of packaging for various flavours.
- Project Roles
- Art Director, Artist, Creative Director, Designer, Illustrator, Product Designer
- Molina Chai
- 2D, Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Art Direction, Design, Location, Print, Textures
- Brand Guidelines, Icons, Illustrations, Logos, Packaging, Presentations, Product Designs, Products - Physical, Set Designs
- Project Industries
- Beverage, International, Packaged Goods, Restaurant, Startups