Feel Good STORY
Partnering with global health services company Cigna, Feel Good STORY promoted ideals behind health and wellness and hosted a series of community events dedicated to the theme. The concept explored what we can do every day to “Feel Good.”
Feel Good STORY was outfitted with custom fixtures that derived specifically from the graphic direction of this project. In collaboration with an Italian fixture company and a millworker, the tables and shelving units were created of raw wood and white powder coated steel. I wanted the shapes and materials to tie back to the organic nature of the scientific elements. It was important for me to carry through the rounded edges of the design through all elements of the fixtures. I worked directly with technical designers to specify details and finishes and managed the installation team to carry out design details.
- Project Roles
- 3D, Adobe Illustrator, Adobe InDesign, Design, Environments, Retail
- Retail Designs
- Project Industries