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Charlotte Hornets primary logo

When the Michael Jordan-owned NBA franchise in Charlotte regained their original name — the Hornets — I was approached by Jordan Brand to design an iconic new primary logo for the team, which served as the basis for all the secondary and tertiary logos that make up the rest of the system.

Project Roles
Designer
Company
Brand Jordan
Skills
2D, Adobe Illustrator, Conceptual
Media
Logos
Project Industries
Sports
Charlotte Hornets primary logo
Charlotte Hornets primary logo
Charlotte Hornets primary logo
Charlotte Hornets primary logo
Charlotte Hornets primary logo
Charlotte Hornets primary logo
Collaborators