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ADIDAS SHOW ME THE HONEY

A VIRAL PITCH TO ADIDAS TO HELP SAVE OUR PLANET. WITH THE ADVENT OF BEES BEING WIPED OFF THE PLANET AND OUR FOOD SOURCE NOW IN JEOPARDY, WE BELIEVE WE CAN ALL CONTRIBUTE TO HELP. TAKE OUR COMMON BEES WORK ETHIC FOR EXAMPLE. HELP COULD BE MADE BY INTRODUCING A SIMPLE CONCEPT, " THE ADIDAS BEE LINE". A RANGE OF ADIDAS GEAR, ENGINEERED TO COLLECT AND ATTRACT POLLEN AS YOU GO ABOUT YOUR DAILY SPORT ACTIVITY. BEE IT RUNNING, JOGGING, BASKETBALL, SOCCER ETC. ALL YOU HAVE TO DO IS BRUSH ACROSS A FEMALE FLOWER, ( SOME CALL IT HUMAN NATURE TO TOUCH A BEAUTIFUL FLOWER, BEES THINK OF IT AS DAILY WORK ) THE FIBERS OF YOUR ADIDAS BEE LINE GEAR / SHOE WILL ATTRACT ANY TRACE OF POLLEN. IT’S THEN UP TO YOU TO GET YOUR GAME FACE ON. AND PLAY YOUR PART IN CROSS POLLINATION OF THE PLANET. RUN THE PLANET. B BALL AROUND THE PLANET. FOOT B BALL AROUND THE PLANET. HUMAN BEEINGS. SHOW ME THE HONEY. HUMAN BEEING

Project Roles
Art Director, Creative Director, Writer
Company
adidas
Skills
Art Direction, Creative Direction
Media
Viral Films
Project Industries
Advertising
ADIDAS SHOW ME THE HONEY