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Pacific Standard

Pacific Standard, a subsidiary label of Reese Witherspoon’s production company Hello Sunshine, presents powerful female-driven stories such as Gone Girl, and Wild. For the Pacific Standard identity, Jared conceived an identity to convey the idea of multiple pathways of storytelling, through the inspiration of timezones, the pacific coast highway, and intersecting narratives.

Project Roles
Art Director, Creative Director, Designer, Illustrator
Company
Pacific Standard
Skills
2D, Adobe Illustrator, Art Direction, Creative Direction, Design, Conceptual, Strategy
Media
Brand Guidelines, Branded Content, Logos, Commercials - Broadcast
Project Industries
Entertainment, Media
Pacific Standard