Jared developed the creative strategy and led the creative direction of the Company’s first consumer campaign across digital, print and broadcast nationwide. Goldman Sachs Global Asset Management (GSAM) provides investment guidance to individuals, institutions, and financial intermediaries.
For this engagement, he developed a narrative highlighting individuals’ personal journeys against the physical backdrop of financial goals, visualized as growth spurt markers on a doorframe. This campaign extended across print, digital, TV, and internal launch assets.
- Project Roles
- Creative Director
- 2D, Art Buying, Art Direction, Cat Herding, Cinematography, Conceptual, Creative Direction, Design, Environmental, Film, Integrated, Interactive, Location, Maintaining Schedules, Management of Teams 10-20, Outdoor, Photojournalism, Post-Production, Print, Strategy, TV
- Advertising, Events
- Project Industries
- Advertising, Finance