Sprint built a brand new network in Chicago and we challenged Chi Town to try and crash it with lots of deep dish pizza selfies. Okay, it's a little more complex than that, we gave Chicagoans network related challenges in site-specific OOH. It climaxed (ew, sorry) in an interactive art display at the Chicago Art Institute.
Obie Awards: Best in Show, 2014
- Project Roles
- Leo Burnett
- Copywriting, Filmmaking, Social
- Advertising, Short Films, Social Media Content
- Project Industries