#NEDAwareness Week 2017
2017 campaign for #NEDAwareness Week.
Spearheaded by the National Eating Disorders Association, the goal of National Eating Disorders Awareness (#NEDAwareness) Week is to shine the spotlight on eating disorders and put life-saving resources into the hands of those in need.
500 Million media impressions.
36,000 new screenings.
22% Helpline traffic increase.
Partnerships with Aerie and Building lightings across the US.
NEDA put together a dynamic panel discussion, moderated by Seventeen and featuring Iskra Lawrence, about #RecoveryHeroes.
- Project Roles
- Creative Director
- National Eating Disorders Association
- Art Direction, Creative Direction
- Advertising, Microsites, Social Media Content
- Project Industries