Apple UX & Visual Design
During 2011-2013 I was an Interactive Designer in Apple's London office, focusing on mobile user experience.
As part of the iAd Creative & Strategy team, I worked alongside a team of senior advertising creatives, UX designers and technologists to design concepts for branded experiences, used to inspire brands to advertise on Apple's platforms. This includes wireframing and prototyping of interactive experiences and games that had to grab the viewer's attention in surprising ways and engage them within seconds. Our team also advised agencies and brands on best practices when it comes to designing for mobile.
Later, in iAd Creative Development, I was part of a team of designers and technologists, most of which based in California, building mobile experiences and games for some of the world's biggest brands.
- Project Roles
- Designer, UX/IA Designer
- Project Industries