Louisville Bats Rebrand
In a town firmly entrenched in baseball tradition, the Bats were looking to evolve their brand to reflect a time of baseball's golden era. The revised identity harkens back to a classic baseball look, including a new color palette that was introduced to pay homage to both their major league affiliate (the Cincinnati Reds) and their early beginnings as the Louisville Redbirds.
- Project Roles
- Art Director, Designer
- SME Branding
- Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Art Direction, Conceptual, Creative Direction, Design, Sports, Vector, Visual Development
- Apparel, Character Designs, Icons, Illustrations, Logos
- Project Industries