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Louisville Bats Rebrand

In a town firmly entrenched in baseball tradition, the Bats were looking to evolve their brand to reflect a time of baseball's golden era. The revised identity harkens back to a classic baseball look, including a new color palette that was introduced to pay homage to both their major league affiliate (the Cincinnati Reds) and their early beginnings as the Louisville Redbirds.

Project Roles
Art Director, Designer
Company
SME Branding
Skills
Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Art Direction, Conceptual, Creative Direction, Design, Sports, Vector, Visual Development
Media
Apparel, Character Designs, Icons, Illustrations, Logos
Project Industries
Sports
Louisville Bats Rebrand
Louisville Bats Rebrand
Louisville Bats Rebrand
Louisville Bats Rebrand
Louisville Bats Rebrand
Louisville Bats Rebrand
Louisville Bats Rebrand
Louisville Bats Rebrand