Mercedes-Benz Photo Pass
The Mercedes-Benz Photo Pass program leverages photographers and influencers from around the country to create beautiful and engaging content for the Mercedes-Benz social channels and digital properties. By partnering with an array of creatives with different backgrounds and skillsets, Mercedes-Benz is able to produce beautiful imagery and tell unique stories that go beyond traditional automotive photography.
As a content producer at R/GA, I led the Photo Pass program—commissioning and collaborating with photographers, managing numerous shoots around the country simultaneously, and overseeing the creative from conception to delivery.
Featured Photographers: Steven Sampang, Trent Bona, Matthew Jones, Raz Krog, David Alvarado, Adam Kurtz
- Project Roles
- Content Producer, Producer
- Commercial, Content, Live Action, Maintaining Schedules, Management of Teams 10-20, Producing, Project Management, Retouching, Social, Strategy, Travel, Wrangling - Creatives
- Photography, Social Media Content
- Project Industries
- Advertising, Automotive, Lifestyle, Luxury