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Ruffino Wine Re-branding & Packaging

Evaluate and re-design Ruffino 's branding/packaging and it's relationship to the North American wine market. How does an Italian wine feel and look? What is the heritage of Ruffino and what role does it play? How does a 150 year old brand "show up" with both relevance and history?

Project Roles
Art Director, Creative Director, Designer, Illustrator, Type Designer, Typographer
Company
Ruffino
Skills
2D, 3D, Adobe Illustrator, Adobe Photoshop, Art Direction, Creative Direction, Design, Lifestyle, Print, Strategy, Type Design
Media
Brand Guidelines, Icons, Lettering, Logos, Packaging, Posters, Typography
Project Industries
Wine/Spirits
Ruffino Wine Re-branding & Packaging
Ruffino Wine Re-branding & Packaging
Ruffino Wine Re-branding & Packaging