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Circle Invest 'Give Crypto a Chance' campaign

Circle wants crypto investing to go mainstream. Spoiler: People are still scared of it. So, for a campaign targeting 40-60-year-olds, we showed how crypto is just like email, GPS, tweeting or anything else that once seemed strange but is now un-live-without-able. P.S. Also check out the product page on circle.com which not only makes crypto accessible but even desirable.

Project Roles
Copywriter, Creative Director
Company
Circle
Skills
Conceptual, Copywriting, Brand Strategy
Media
Advertising, Web Apps, Websites
Project Industries
Startups, Technology
Circle Invest 'Give Crypto a Chance' campaign
Circle Invest 'Give Crypto a Chance' campaign
Circle Invest 'Give Crypto a Chance' campaign
Circle Invest 'Give Crypto a Chance' campaign
Circle Invest 'Give Crypto a Chance' campaign
Circle Invest 'Give Crypto a Chance' campaign