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MoMA Atlantic Pacific

MoMA wanted more New Yorkers to buy yearly memberships for the museum. At thehappycorp, I concepted and designed a 3 phase guerilla campaign dubbed "Station Domination" where art took over ad space in the Atlantic Pacific subway station in Brooklyn. The campaign was a major success and garnered tons of media attention.

Project Roles
Designer
Company
thehappycorp
Skills
Conceptual, Design, Environmental
Media
Environmental Design
Project Industries
Advertising
MoMA Atlantic Pacific
MoMA Atlantic Pacific
MoMA Atlantic Pacific
MoMA Atlantic Pacific
MoMA Atlantic Pacific
MoMA Atlantic Pacific