MoMA Atlantic Pacific
MoMA wanted more New Yorkers to buy yearly memberships for the museum.
At thehappycorp, I concepted and designed a 3 phase guerilla campaign dubbed "Station Domination" where art took over ad space in the Atlantic Pacific subway station in Brooklyn. The campaign was a major success and garnered tons of media attention.
- Project Roles
- Conceptual, Design, Environmental
- Environmental Design
- Project Industries