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Inkd

Brand identity, product marketing, and product design for an online marketplace. I helped build Inkd, a marketplace for “better print templates” aimed at small businesses, from the ground up with its founders. I art directed the photography of products, designing the visual identity, website, and all consumer–facing touchpoints as well as backend systems. I also helped with copywriting, information architecture, and marketing efforts. I insisted on printing and photographing each template. We selected, composed, and photographed groups of templates in a photo booth that I built from scratch in the Inkd office. The end results were much better than Inkd’s competitors, who utilized only digital previews.

Project Roles
Creative Director, Designer
Company
Inkd
Skills
Copywriting, Design
Media
Visual Designs
Project Industries
Technology
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