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Flonase

In preparation for their OTC launch, we developed the Go Flonase campaign to let consumers know they could Go do whatever they liked once their allergies were under control. Lots of content, including websites and social programs let people know they could finally: Go run Go play Go travel Go 24 hours sneeze-free in Seattle Go increase productivity at work Go get a green thumb Go save Go mobile Go Flonase!

Project Roles
Copywriter, Creative Director
Company
Wunderman
Skills
Copywriting, Creative Direction
Media
Websites
Project Industries
Health/Pharma
Flonase