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Comcast CSR

The challenge was to raise awareness of Comcast’s community efforts, while incorporating their Big White Vans – considered by the client to be their most recognizable brand icon on a local level. Ultimately, the work was enormously popular, and successfully raised awareness of Comcast’s vans, as well as their role as a good neighbor.

Project Roles
Copywriter
Company
SS+K
Skills
Conceptual, Copywriting
Media
Branded Content
Project Industries
Advertising
Comcast CSR