Political Goal

In 2014 the Mexican Congress was making critical reforms regarding the privatization of its energy while everyone's attention was on the Brazilian Soccer World Cup.

We wanted to raise awareness about the decisions being made and thought: if soccer was being used as a distractor, could it be used to inform society?

That's why we created Gol Político. A Twitter app that connected soccer with politics to protect the interest of a country.

Project Roles
Creative Director
Company
Flock by Isobar
Skills
Digital, Digital Tech, Strategy
Media
Products - Digital
Project Industries
Media, Sports
Support