We, and our partners, use cookies to deliver our services. By using our website you agree to the use of cookies as described in our Privacy Policy.

Okay
Verizon Guy switches to Sprint

We created a Switcher campaign and kicked it off with the crazy idea of having the famous Verizon Guy switch to Sprint. The spot, one of Wall Street Journal’s Best Ads of 2016, has over 14 million views, generated more than 970 articles, and 3 billion impressions. Their CEO declared it “one of the most successful marketing campaigns in Sprint’s history.”

Project Roles
Creative Director
Company
Sprint
Skills
Creative Direction
Media
Commercials - Broadcast, Commercials - Video, GIFs, Social Media Content
Project Industries
Technology
Verizon Guy switches to Sprint