BareMinerals: Campaign Production
I was the brand management director for BareMinerals at the agency JWALK, leading a team of creatives on over a dozen BareMinerals' product launches.
I served as executive producer for the BareMinerals Original Foundation relaunch campaign assets, including a broadcast commercial shoot, tutorial videos and on-camera interviews with influencer Ingrid Nilsen, as well as product photography, on-model photography for 30 foundation models.
- Project Roles
- Content Producer, Executive Producer, Producer
- Celebrity, Commercial, Content, Content Management, Integrated, Lifestyle, Maintaining Schedules, Management of Teams 10-20, Managing Budgets, Post-Production, Print, Producing, Project Management, Social, SOWs, Strategy, Wrangling - Celebrities, Wrangling - Creatives
- Advertising, Branded Content, Budgets, Commercials - Video, Photographs, Photography, Timelines
- Project Industries
- Beauty, Lifestyle, Retail