Porsche "Compete" :60 TV Spot

I worked with Rick Standley (CD at Cramer-Krasselt) to develop this idea off a brief that was as simple as this: only a Porsche can beat a Porsche. We imagined that athletes at the top of their game can only be beaten by themselves as well.

Project Roles
Copywriter
Company
Cramer-Krasselt
Skills
Copywriting, TV
Media
Commercials - Broadcast
Project Industries
Advertising
Support