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DesGin Campaign

Poster campaign for Desgin. We ambitiously removed the label from the bottle, and used the bare bottle to manipulate typography which was set behind the bottle. Each word used in the campaign includes the word ‘GIN’ to elicit new associations to modernity, inspiration and social gatherings.

Project Roles
Designer
Company
Sunday Afternoon
Skills
Editorial, Retouching
Media
Advertising, Lettering, Typography
Project Industries
Advertising
DesGin Campaign
Collaborators