Savant Brand Development
The experience consumers have with a brand extends across both digital and physical mediums. Everything from app icons to printed brochures were crafted to evoke the simplicity and luxury aspects of the brand.
For printed Savant materials it was important to craft stories and choose materials that would feel special to the audience in image but also material design. To accomplish this we chose premium papers and printing techniques such as foils for the logos. Imagery and messaging were chosen for their aspirational qualities.
- Project Roles
- Copywriter, Creative Director, Designer
- Copywriting, Creative Direction, Design
- Branded Content, Packaging, Photography
- Project Industries
- Lifestyle, Luxury, Retail