AMEXPLATINUM x Hamilton

American Express threw a series of parties to celebrate their launch of the Platinum card and they teamed up with Hamilton the musical to create a unique event experience at The Diamond Horseshoe at the Paramount Hotel across from the Richard Rodgers Theatre. The Diamond Horseshoe is a massive and beautiful space and I was tasked with creating custom lettering utilizing the lyrics of Hamilton. Assets included vinyl wrapping on glass, projected lyrics, large-scale photo-op, and bar dressing/assets.

Project Roles
Artist, Designer, Illustrator, Letterer, Type Designer, Typographer
Company
Momentum Worldwide
Skills
Design, Environmental, Type Design
Media
Advertising, Art, Illustrations, Murals, Projection Mapping, Street Art, Typography, Visual Designs
Project Industries
Advertising, Entertainment, Lifestyle, Luxury
AMEXPLATINUM x Hamilton
AMEXPLATINUM x Hamilton
AMEXPLATINUM x Hamilton
AMEXPLATINUM x Hamilton
AMEXPLATINUM x Hamilton
AMEXPLATINUM x Hamilton
AMEXPLATINUM x Hamilton
AMEXPLATINUM x Hamilton
AMEXPLATINUM x Hamilton
AMEXPLATINUM x Hamilton
AMEXPLATINUM x Hamilton
AMEXPLATINUM x Hamilton
Collaborators
Support