Oook Audio aims to revolutionize the way stock music is purchased online. The refreshing, human strategy of Oook required everything from visual identity to an entire online platform bespoke with a personalized, easy-to-use composer portal.
Owning the project from the initial identity through to a completed platform. Oook Audio now has an identity that is immediately recognizable. The connecting "O" characters reference the human touch of the brand and its relationship with music.
Each bespoke user journey--composer, curator, or customer--was individually explored and developed in an Agile environment that enabled the platform to evolve simultaneously and be tested, amended, and improved to create the best outcome possible.
- Project Roles
- Designer, UX/IA Designer
- Oook Audio
- Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Design, Digital, Interactive, Sketch
- Brand Guidelines, Branded Content, UI Design, UX Designs, Websites
- Project Industries
- Music, Retail, Startups