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Cartoon Network On-Air Rebrand
Cartoon Network wanted to return to their roots and embrace the spirit of their original checkerboard logo. A 3-dimensional checkerboard world was developed to house the brand. By limiting the color palette to CMYK as an ode to the grandparents of cartoons - the comic strip - we were free to run wild and plaster the surfaces of this new world with bold and graphic patterns creating a modular and flexible visual system.
- Project Roles
- Designer
- Company
- Brand New School
- Skills
- 2D, Adobe Illustrator, Adobe Photoshop, After Effects, Design, Motion, Vector
- Media
- 2D Animations, Brand Identity, Cartoons, Icons, Illustrations, Motion Graphics, Patterns
- Project Industries
- Entertainment, Media
