Mulholland Brand and Packaging Design
Mulholland approached Redscout to help them repositon themselves as a leading leather goods design company, with a proud heritage based in California. After defining their target audience and looking back at their entire lexicon, we then created an ID system that translated to how they should use their logo, stationary, packaging, photography, and further visual communications.
- Project Roles
- Creative Director
- Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Art Direction, Copywriting, Creative Direction, Keynote, Lifestyle, Print, Strategy, Type Design
- Apparel, Books, Brand Guidelines, Branded Content, E-commerce Platforms, Illustrations, Lettering, Logos, Magazines, Manifestos, Presentations, Typography
- Project Industries