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Hollaback! Mobile App

Street harassment is a threat that most women face on a regular basis, yet the problem is rarely taken seriously. Women are expected to "suck-it-up," "ignore it," or take the thinly veiled microaggressions or hypersexualized comments as compliments. This is outrageous. The explosion of mobile technology gave Hollaback! an unprecedented opportunity to end street harassment in real-time. The app's purpose is to ignite public conversations and awareness.

Project Roles
Content Producer, Copywriter, UX/IA Designer
Content Management, Strategy, User Behavior Research
Mobile Apps
Project Industries
Hollaback! Mobile App
Hollaback! Mobile App
Hollaback! Mobile App