fMC (Facebook Marketing Conference)

fMC: A Facebook conference for the worlds biggest brands.

We built
-Interactive Timeline experience w/ NFC badges.
-Generative logo animations
-Data Visualizations for the immersive experience
-Sharable individual timeline experience for web.

All event branding animations were driven by data provided by Facebook engineers.
The Timeline experience was a 6 screen hallway that allowed the guests to experience their personal timeline from the time they signed up for Facebook to their latest post. All the guest had to do was use their conference badge to check in.
The guests were the world leaders in marketing. They had see it all in marketing experiences and they were completely moved and blown away. All day long a line of 30 deep lined up for the installation.