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Virgin America: Sittin' Pretty

Virgin America has garnered uniquely innovative ways to improve the comfort and experience for passengers. As Art Director, I worked on three informative films showcasing the process of how to order food, entertainment and drinks from the ease of ones' seat, Working closely with Virgin America, we developed the concept of two animated characters, a Bear and a Chameleon, on their journey through the Virgin "Red" services system. In addition to working side by side with the client and creative director to select the music, illustration style and storyboard, I animated the characters. The overview film on how to use the in-seat system plays on every flight before take off, while the other two films live on the home screen for the passengers to view at their leisure.

Project Roles
Animator, Art Director
Company
Virgin Airlines
Skills
Art Direction
Media
Products - Digital
Project Industries
Advertising
Virgin America: Sittin' Pretty
Collaborators