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Sonder: Rebrand

I worked with this Montreal-based hospitality startup on a major rebrand as it prepared to enter the US market. I collaborated with the marketing manager to determine Sonder's new brand voice, and wrote all copy for the new website, as well as e-newsletters and an email marketing campaign targeting potential partners. Additionally, I created a brand voice guide used by Sonder's customer service associates as well as its CEOs.

Project Roles
Copywriter
Company
Sonder
Skills
Copywriting
Media
Brand Guidelines, Websites
Project Industries
Startups, Travel/Tourism
Sonder: Rebrand
Sonder: Rebrand
Sonder: Rebrand
Sonder: Rebrand
Sonder: Rebrand
Sonder: Rebrand
Sonder: Rebrand