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Tangerine Bank: Hard Work

Canadians are apathetic about banking. They know the big banks are ripping them off with fees and low interest rates, but they won't switch. As one of the country's largest alternative banks, Tangerine needed to remind them just how hard they work for every dime, so they'd be encouraged to keep them.

Project Roles
Art Director
Company
Tangerine
Skills
Art Direction, Conceptual, Film
Media
Commercials - Broadcast
Project Industries
Finance