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UCHealth

Our patients are extraordinary. They’re a 16 year-old girl with the kind of courage most adults will never know. A woman whose heart repeatedly failed but whose spirit never faltered. They shatter bones and go on to scale the world's tallest peaks. In this campaign we elevate our patients to their rightful place alongside the celebrities and sports stars we typically view as inspirational. Shot by world famous portrait photographer Martin Schoeller, these personal stories of triumph are an in your face reminder of the true power of the human spirit.

Project Roles
Creative Director, Art Director, Designer
Company
UCHealth
Skills
Art Direction, Creative Direction, Design
Media
Advertising, Commercials - Broadcast, Photography, Portraits, Posters, Typography, Visual Designs
Project Industries
Advertising, Health/Pharma, Non-Profit
UCHealth
UCHealth
UCHealth
UCHealth
UCHealth