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State Farm #TrickShotChallenge

State Farm was represented by two of the most famous athletes in the world – Aaron Rodgers and Chris Paul – but they had never even met. So we decided to bring them together in the most epic Trick Shot Challenge the world had ever seen. Taking place across Twitter, YouTube and Facebook, the athletes called each other out, showed off their trick shot chops and raised awareness for each other’s charities along the way.

Project Roles
Copywriter
Company
State Farm
Skills
Content, Copywriting, Creative Direction, Social
Media
Branded Content, Social Media Content
Project Industries
Finance
Collaborators