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Faraday Future FFZERO1 Concept Reveal

In combination with our worldwide brand launch, Faraday Future unveiled the FFZERO1 Concept at CES 2016 to the world through this launch film and 360 VR experience. In addition to producing on the client side, I played a key role in the creative as the sole representative for FF both in development and throughout production. This project also presented a challenge of demonstrating the performance of a concept that does not physically run, requiring a full CG workflow for car replacement and augmentation, both in a live action and rendered VR environment.

Project Roles
Creative Director, Producer
Faraday Future
360° Video, Camera Car, CGI, Commercial
360° Video, Advertising, Commercials - Video, Social Media Content
Project Industries
Faraday Future FFZERO1 Concept Reveal