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Apple iPhone Launch
In 2007, the Apple iPhone became the most successful electronics launch in history. The website became the focal point for the press and prospective buyers. Simple product videos showcased the technology and features. An intro video followed, with millions of users watching an average of over 10 minutes of instructions.
- Project Roles
- Creative Director
- Company
- Apple Inc.
- Skills
- Creative Direction
- Media
- Websites
- Project Industries
- Advertising
