A Raise In Pay
Walmart: Tomorrow Starts Today Campaign
It's never easy working on a brand steeped in such public vitriol. But I like to think if I can create work like this for a brand people love to hate – imagine what I can do for a brand people love.
This campaign focused on Walmart's announcement of their raise in minimum wage for the 1.3 million American employees.
- Project Roles
- Saatchi & Saatchi
- Broadcast, Cinematography, Commercial, Copywriting, Steadicam, TV
- Advertising, Commercials - Broadcast, Manifestos
- Project Industries
- Advertising, Retail