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Ace Is The Place With An Ever-Changing Jingle

Big box stores were killing the small hardware business. Ace being one of them. They were always known as the helpful hardware folks. But shoppers needed to know them for being a lot more to compete. So we took the thing they had the most equity in, the jingle, and used it promote everything under the sun. With humorous results.

Project Roles
Copywriter, Creative Director
Company
OKRP
Skills
Commercial, Film
Media
Commercials - Broadcast
Project Industries
Advertising
Ace Is The Place With An Ever-Changing Jingle