Wells Fargo "hashtag lunchbag"
Wells Fargo wanted to talk to Millennials about online banking. There's no better way to do that than to show how banking connects directly into their daily lives. We tapped into a movement just as it was beginning Hashtag Lunchbag - and now the organization has over 150 chapters all over the world.
- Project Roles
- Copywriter, Creative Director
- Muse Communications
- Conceptual, Copywriting, Creative Direction
- Commercials - Broadcast
- Project Industries