FIFA World Cup - Boom
For the 2014 World Cup, I wrote around the campaign idea of #Beacausefootball. The idea was to tap into the passion of the fans, both around the world and in the US. After this spot, "Boom" was written, we discovered that a baby boom in Spain did actually happen. This is simply a taste of the entire campaign.
- Project Roles
- Copywriter, Creative Director
- Commercial, Copywriting, Creative Direction, Comedy, Conceptual, Content, Digital
- Advertising, Branded Content, Commercials - Broadcast
- Project Industries
- Advertising, Automotive, Sports