5Star is a sub-brand of Channel 5, a popular terrestrial television network in the UK. The goal was to create a dynamic and energetic identity for its audience of young women, but could appeal to men as well. The package is built on crops of the logo, filled with faceted shapes and bold patterns. The result is something that’s eye-catching and exciting, but still allows to showcase the talent when necessary.
- Project Roles
- Designer, Motion Designer
- Broadcast, Design
- 3D Animations, Motion Graphics, Patterns
- Project Industries