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Aveeno Brand Guidelines

We brought consistency to a growing product offering and clarity to a evolving brand through and developed a brand book to codify these marketing and design strategies. We then executed this through a series of product redesigns and new product launches.

Project Roles
Designer
Company
Johnson & Johnson
Skills
Art Direction, Design, Project Management, Strategy
Media
Brand Guidelines, Packaging, Presentations, Product Designs
Project Industries
Beauty
Aveeno Brand Guidelines
Aveeno Brand Guidelines
Aveeno Brand Guidelines
Aveeno Brand Guidelines
Aveeno Brand Guidelines
Aveeno Brand Guidelines