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Fanta
My partner and I took the reigns of this global campaign for the venerable orange soda brand, and tried to push it in a funnier, quirkier direction. A few Psyop-created spots and a cross-platform game later, we think we did just that.
- Project Roles
- Copywriter
- Company
- Ogilvy
- Skills
- Broadcast, Copywriting, Humor, Integrated, Interactive
- Media
- Commercials - Broadcast, Games - Mobile
- Project Industries
- Advertising, Beverage