OfficeUS is the American Pavilion at Fundamentals—the 2014 Venice Architecture Biennale. The ambitious exhibit is centered around an historical repository of 100 years of American export architecture, or projects produced abroad by American firms. Six fellows “working” in the pavilion will create a new narrative about American export architecture and examine the construct of the office as fundamental to the field of architecture.
The identity design is composed of default typefaces in a nod to office efficiency. The work of this wide-ranging project helps to visually frame the impressive research and project scope.
Work produced includes: two publications, spatial graphics, identity design, identity guidelines, animations, invitations, posters, and more.
- Project Roles
- Art Director, Designer
- Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Content, Design, Project Management, SketchUp
- Architecture, Book Covers, Books, Brand Guidelines, Environmental Design, Logos