Azek Building Products

Can building products be sexy and smart? This pitch-winning idea showed female consumers that they could make the exterior of their home stylish and fashionable.

The AZEK "Best Dressed" video received over 4M views in 4 months.

Project Roles
Copywriter, Creative Director
Company
Young & Rubicam
Skills
Copywriting, Creative Direction
Media
Commercials - Video, Interactive Videos
Azek Building Products
Azek Building Products
Azek Building Products
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