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Coke Zero Fantasy Football Fever
As a way to engage a largely male audience, and to make a splash during football season, we created “Coke Zero Fantasy Football Fever,” a microsite that housed a series of games and other fun and shareable activities. Fans spent thousands of hours killing productivity via this site.
- Project Roles
- Copywriter
- Company
- Crispin Porter + Bogusky
- Skills
- Conceptual, Copywriting
- Media
- Advertising
- Project Industries
- Beverage