Partnered with Uber to reimagine how the world moves, creating a system that connects with all modes of transportation, in all places, for all people—including internal Uber teams. The project was an intensely collaborative effort between Wolff Olins, the Uber Brand Experience Team, and MCKL Type Foundry.
- Project Roles
- Designer, Director
- Wolff Olins
- Design, Digital, Print, Brand Strategy, Motion
- Branded Content, Brand Guidelines, Brand Identity, Branding
- Project Industries