Developed brand campaign to launch eBay into the fashion world. Brought Find Your Perfect to life by photographing 6 individual women and capturing their unique approach to style. Shot in their homes primarily using natural light. The women where styled using their existing wardrobes enhanced with additional pieces purchased on eBay.
- Project Roles
- Art Director, Content Producer, Creative Director, Designer
- Adobe InDesign, Adobe Photoshop, Art Direction, Conceptual, Creative Direction, Fashion, Film, HTML, Location, Print, Retail, Social, Storyboarding
- Advertising, Apparel, Brand Films, Brand Guidelines, Commercials - Video, E-commerce Platforms, Microsites, Mood Boards, Photography, Storyboards, Websites
- Project Industries
- Advertising, Fashion, Lifestyle, Retail, Technology