Amnesty International 'Fence'
We teamed up with the anonymous German street art collective Mentalgassi, to create art installations for Amnesty International.
We’ve called the installations ‘Making the invisible visible’. They highlight the case of Troy Davis, a man who has been on death row for 19 years in the USA, despite serious doubts about his conviction. The posters are displayed on fence railings. Front on, you see nothing but bars. Troy’s face only becomes visible from an angle. A plaque on the fence directs passers-by to a site where they can sign a petition to stop Troy's execution- www.amnesty.org.uk/fence
The video had almost 60,000 views in 5 days. It was picked up by The Cool Hunter, written about by Shots, blogged about by Creative Review, selected by bestadsontv.com, adsoftheworld, Campaign and Ad Age's best ads plus it was featured on everything from Wooster Collective to Londonist. Best of all, it was recognized by the United Nations.
- Project Roles
- Copywriter, Creative Director
- Amnesty International
- Content, Copywriting, Creative Direction, Outdoor
- Branded Content, Street Art
- Project Industries